Services
Three services, and most jobs touch at least two of them (problems seldom check which service they belong to). Privacy, accessibility and compliance run through all three. I have worked with regulators as well as the organisations they regulate: the UK ICO, GDPR in the EU and the US, California's regulator on the CCPA, and federal ADA matters.
- 01Data Collection & AnalyticsI make your numbers agree with each other, then make them useful: tracking, consent, reconciliation and reporting.
- 02Martech IntegrationI connect your ad platforms, analytics and CRM, so you can see what the marketing actually did.
- 03Technology EnrichmentI build what your platform will not do on its own: sites, apps, integrations, and AI tools that do real work.